The Field Activation Audit

Your Field Problem
Is Not a People Problem. It Never Was.

Most network marketing executives have invested millions in products, compensation plans, and events — and almost nothing in the infrastructure that determines whether their field actually duplicates. This audit shows you exactly where yours is breaking.

Take The Field Activation Audit

3–5 Minutes 100% Free Instant Diagnostic Executive Engagements Only

Isagenix · PartnerCo · Make Wellness · Shaklee · Amare · LifeVantage · Modere · Monat · Herbalife · Forever Living · Isagenix · PartnerCo · Make Wellness · Shaklee · Amare · LifeVantage · Modere · Monat · Herbalife · Forever Living ·

The Reality

The Industry Has a
System Problem.
Not a People Problem.

Every company in this industry has the same conversation about attrition. The same frustration about recruitment. The same dependency on a handful of top leaders. And almost every company is solving for the wrong thing.

The companies winning right now are not finding better people. They are building better infrastructure.

When 70% of new associates quit within 90 days, that is not a motivation problem. It is an onboarding problem. When your field only grows when your top leaders are active, that is not a talent problem. It is a systems problem. The Field Activation Audit tells you exactly where yours is failing — and what it is costing you.

First-Year Failure Rate

of new associates never make a single sale — regardless of product quality or comp plan

90-Day Attrition

quit within their first 90 days — the window where a structured activation system makes all the difference

System Advantage

3×

more likely to still be active at 90 days when following a structured, company-driven activation path

What The Audit Measures

Four Areas That Determine
Whether Your Field Grows
or Plateaus

01 — Field Communication

Is your message consistent — or does it depend on who's sharing it?

Most companies have brand guidelines. Almost none have a standardised field communication system. Every conversation your associates have is a version of your brand — and most of those versions are different. Communication inconsistency is the invisible tax on every recruitment conversation.

"Is your company's opportunity being presented consistently across your entire field?"

02 — Onboarding

Does your company activate new associates — or leave it to the upline?

Most companies lose their best people in the first 30 days — not because of the product, but because there was no structured system to catch them. The associate who goes quiet in week two is not disengaged. They are lost. The question is whether your company built something to find them.

"Does every new associate enter a structured, guided journey from day one?"

03 — Associate Retention

What happens when someone goes quiet — at a company level?

The companies with the best retention don't have better leaders. They have better systems. Automated re-engagement, milestone recognition, and progress tracking are the difference between a 40% and a 70% first-year retention rate. That gap compounds across every cohort you recruit.

"Does your company catch inactive associates before they become ex-associates?"

04 — Systems & Infrastructure

Is your growth dependent on your systems — or your top 10% of leaders?

If your best leaders stopped building tomorrow, would your field keep moving? Most executives know the honest answer is no — but have never formalised that as an infrastructure problem to solve. Scalable field organisations are built on company systems, not individual effort.

"Is your field built on scalable infrastructure — or key person dependency?"

The Process

From Diagnosis to
Deployed System in 90 Days

Step 01

Complete The Audit

11 targeted questions across four categories. 3–5 minutes. Designed to surface structural gaps — not symptoms. Built for executives making infrastructure decisions, not field leaders managing their teams.

Step 02

Receive Your Diagnosis

Instant personalised report. Your score across all four categories. The specific gaps ranked by operational impact. Your highest-priority fix identified — based on your actual answers, not a generic template.

Step 03

Apply for a Diagnostic Call

A structured 20-minute executive conversation with Brett Davis. We review your results, map your Field Activation OS, and assess fit for a consulting engagement. You leave with clarity — whether or not we work together.

The Diagnostic Call

What Happens in a
Company Diagnostic Call

This is not a sales call. It is a structured executive conversation designed to give you clarity on where your field activation is failing and whether a consulting engagement is the right next step.

Who This Is For

CEOs, directors of sales, founders, and senior leadership at NWM and direct sales companies. Distributor enquiries are not accepted.

0:00

Audit Review

Walk through your specific results. Confirm the diagnosis. Identify which gaps are creating the most operational drag right now — and what the compounding cost of inaction looks like.

0:07

System Mapping

Map what a fully deployed Field Activation OS looks like for your company — built on your existing infrastructure, at your field scale, with a realistic 90-day build timeline.

0:15

Fit Assessment

Honest assessment of whether a Duply consulting engagement is right for your company and your timeline. If it is not the right fit, you leave with a clear action plan regardless.

Brett Davis

Founder, Duply

Years in NWM

CEO

Level Consulting

16K+

On Stage

2×

Maxed Comp Plans

Why I Built This

The Problem Nobody at Executive Level Was Talking About

I spent 13 years inside the network marketing industry. I built teams from scratch. I maxed out two separate compensation plans. I stood on stage in front of 16,000 people. I consulted at CEO level for some of the industry's leading companies.

Everywhere I went I saw the same structural problem.

Companies investing millions in product development and almost nothing in field infrastructure. Duplication left entirely to individual leaders. New associates getting a login, a starter kit, and a prayer.

Nobody was asking the obvious question — where is the actual system?

Not a checklist. Not a PDF. Not a Facebook group. A real company-level activation system that works whether your best leader shows up or not.

I built the Field Activation Audit because the industry needed an honest diagnosis before it could build an honest solution. This is not a tool for distributors. It is a diagnostic for executives who want to know the truth about what their field is actually experiencing.

— Brett Davis

What Executives Are Saying

Real Executives.
Real Diagnosis.

Accurate, a little confronting, and made me realise how manual our field system still is. I knew there were gaps but couldn't articulate where. This did it in five minutes.

Esha D.

Network Marketing Leader

Short enough to keep my attention but substantive enough to make me realise we need to act. The category breakdown showed me exactly where our retention is leaking.

Angela L.

Network Marketing Leader

The first diagnostic I've seen that speaks to how a company operates — not just how individual leaders perform. This is exactly the right question to be asking at an executive level.

Sharon Walsh

Senior Executive, Isagenix

FAQ

Common
Questions

Four areas that most directly determine whether your field activates and retains associates at scale — Field Communication consistency, Onboarding structure, Associate Retention systems, and overall field infrastructure and technology. Each is scored independently so you see exactly where the gaps are, not just an overall average.

Company owners, CEOs, directors of sales, and executives in the network marketing and direct sales industry. This is not a distributor tool — it is a company-level diagnostic calibrated for executives making infrastructure decisions, not field leaders managing their teams.

3–5 minutes. Eleven targeted questions across four categories. Each question is designed to surface a specific infrastructure gap — not to assess knowledge or motivation. Answer based on operational reality, not aspiration.

A personalised diagnostic report showing your score across all four categories, specific insights for each area, your highest-priority infrastructure gap, three executive-level actions to take this month, and a downloadable PDF for internal review. Your results are also emailed to you.

No. The infrastructure gaps this audit identifies exist across all field sizes — from a few hundred associates to hundreds of thousands. The earlier you build the right systems, the more compound value they create. The cost of building later is always higher than the cost of building now.

We review your application and your audit results. If it is a fit, you will receive a calendar invite and a brief 3-question pre-call form — company size, current field infrastructure, and the primary outcome you are trying to solve. The call is 20 minutes: audit review, system mapping, fit assessment. You leave with clarity on your highest-priority gap and the right next step — regardless of whether we work together.

Your Field Problem Is Not a People Problem. It Never Was.

The Industry Has aSystem Problem.Not a People Problem.

Four Areas That DetermineWhether Your Field Growsor Plateaus